WORD STREAK WITH FRIENDS
After a rebrand was needed for “Scramble With Friends” due to legal reasons, I was tasked with updating the brand of the game with a more modern style. The result of the update was a simplified UI and illustration style that retained the fun and exciting experience of its predecessor.
The game is still going strong and has since been rebranded to Boggle.
Working as part of the game team my responsibilities included:
Creative Direction
Interaction Design
Wireframes
High-Fidelity Visuals
Branding (Logo and Game Icon creation)
Game Roadmap and Feature Development